The client is a well-regarded landscape architecture practice with strong credentials in public realm, regeneration, and masterplanning projects. Although they had a solid portfolio of work, they identified a strategic opportunity to be appointed onto the Homes England Framework, as this would offer access to a broader pipeline of public-sector regeneration work, increase visibility and credibility, and create longer-term recurring revenue opportunities.
The Homes England Development & Regeneration Technical Services Framework (2023-27) is a four-year arrangements framework, starting April 2023, covering professional and technical services across two lots:
Lot 1: End-to-end technical and professional services
Lot 2: Place-making, master-planning and design services.
The client targeted Lot 2, which is directly aligned to landscape architecture, public-realm design, masterplanning and placemaking works.
However, competing for this kind of major framework panel involves more than submitting a good portfolio. It requires rigorous bid-management, compliance with the procurement criteria, strong articulation of differentiators, and strategic positioning.
Valence’s support comprised a tailored, step-by-step bid-management and strategic submission service, covering:
Initial diagnostics & positioning
We reviewed the client’s existing credentials, projects, team structure, governance, quality assurance and sustainability credentials.
We mapped these against the published scope of the Framework and identified key gaps (for example, public-sector regeneration experience, diversity & inclusion commitments, ESG/sustainability evidence).
We worked with the client to refine their value-proposition for the public-sector market: emphasising their design-led approach, their ability to integrate landscape with place-making and masterplanning, and their track record of regeneration-focussed delivery.
Bid-strategy and planning
We developed a bid timeline aligned to the Framework’s anticipated panel appointment date, key milestones, responsibilities and resources.
We set up templates and tools (e.g., compliance checklist, submission matrix) to ensure the submission would meet all technical, assurance, quality and sustainability requirements.
We guided the client on selecting a compelling set of case studies to include (public-regeneration, regeneration public realm, masterplanning for mixed use), and how to structure them to demonstrate impact, innovation and value for public stakeholders.
Content development & editing
We worked with the client to craft responses to the procurement questionnaire: clarifying their team structure, governance, health & safety, ISO accreditation, sustainability metrics, Equality/Diversity/Inclusion approach, supply-chain management and previous project performance.
We co-wrote the case-studies narrative, highlighting outcomes, stakeholder engagement, community benefits, sustainability credentials and the client’s contribution to place-making.
We polished the submission for clarity, consistency, and professional presentation – ensuring all required attachments, verifications and evidence were properly referenced and formatted.
Quality assurance & submission support
We conducted final compliance reviews: checking for completeness, adherence to format, correct supporting documentation, logical flow, and alignment to the procurement criteria.
We provided support on submission logistics (uploading to the procurement portal, version control, submission deadlines).
We advised on follow-up steps: how to prepare for possible clarification or interview stage, how to engage with the Framework holder post-appointment.